“ The inaugural La Jolla Fashion Film Festival, April 23 and 24 in the seaside hamlet, will be the first Stateside fest to focus solely on the short fashion film genre. Five shorts will make their world premieres: Jean-Claude Thibaut’s “The End,” Noam Griegst’s “Two Women and a Bear,” Janet Pytowski’s “Style Is Eternal” and Robertino Fonseca’s “Heads Will Roll.” In addition, Pamela Hanson’s short for Charlotte Ronson’s spring 2010 collection, “Tonight You Belong to Me,” will make its film festival premiere, as will others by Karl Lagerfeld, Marisa Crawford, Max Vadukul, Ellen Von Unwerth, Jamie Isaia and Michael Haussman.”