“La Jolla Fashion Film Festival may be small now, but just hold your breath for the next few years – it’s guaranteed that the rest of the industry’s giants who have yet to tackle the fashion film will get there, and make their way to the La Jolla Fashion Film Festival if not only to socialize about unique frocks from Chanel, Gucci and Armani– but for the locale; when escaping for a weekend, La Jolla is ideal for a relaxing getaway, and whether there are heels and touch-ups involved, anyone attending next year’s inevitable soiree might rejoice in the fashion short film, along with the fresh ocean breeze.”